This summer, Telefund transitioned to a year-round calling program, allowing K-State to significantly expand the number of K-Staters who can be reached each year. In addition to increasing the number of alumni contacted on behalf of K-State’s nine academic colleges, Telefund’s expansion will allow students to connect with a broader audience, including K-State parents and friends, as well as increase private support and create 60 new campus jobs for students.
“We are excited to continue the Telefund tradition and allow more alumni and students to connect over a phone call,” said Mindy Weixelman, senior director of annual giving and student programs. “In previous years, we were able to contact about 30,000 alumni and friends through our traditional month-long calling program. With the new program, we expect to be able to reach 100,000.”
The preliminary results have been exciting. So far, the expanded calling program has allowed callers to connect with more than 1,500 first-time donors to K-State and to renew commitments with more than 4,200 lapsed K-State donors.
To learn more about K-State Telefund, and read profiles on our student fundraisers, visit www.k-statetelefund.org.