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Department of Marketing

Edward Jones Sales Competition awards $2,500 to students

Written by Brent Fritzemeier

Six students took home $2,500 in cash prizes as part of the recent Edward Jones Sales Competition, a collaboration between the National Strategic Selling Institute in Kansas State University’s College of Business Administration and Edward Jones.

The competition let students put their selling skills to the test in a role-playing scenario as an Edward Jones financial adviser. Their objective was to convince a prospect to use Edward Jones for his or her financial advising services by securing a second appointment to further discuss the prospect’s investment portfolio.

Students had approximately eight minutes to complete the call. Their role-plays were then evaluated and scored by a panel of judges consisting of faculty, Edward Jones representatives and representatives from the National Strategic Selling Institute advisory board.

“This competition was a great way for students to think creatively and put their selling skills to the test,” said Dawn Deeter, director of the National Strategic Selling Institute. “We are so grateful to have corporate partners like Edward Jones that provide real-world sales experiences to our students.”

Four students took home $500 top prizes, while two students earned $250 prizes. They include:

From Greater Kansas City: Helen Dinkel, junior in marketing, Leawood, $500; Armani Williams, junior in marketing, Lenexa, $250;Lars Hanson, junior in marketing, Olathe, $500; and Ryan Knight, senior in marketing, Overland Park, $500.

George Hanna, sophomore in management, Manhattan, $500.

From out of state: Ashlynn Knoll, senior in marketing, Canyon, Texas, $250.