Have you spent more time in your kitchen this year? If so, you are not alone. Surveys show that 70% of U.S. households are now food preparation central for 80% of meals. This is up 40% from 2019 and likely not slowing down.
What are home cooks making? One survey says the most common recipes searched for on the internet include banana bread, pancakes, chicken, pizza dough, brownies, crepes, meatloaf, French toast, lasagna, and cheesecake.
Who’s doing the cooking? Millennials and Gen Z consumers are learning new cooking skills and discovering new passions through culinary experimentation, particularly with new seasonings.
What are we cooking with? Slow cookers are in nine in 10 households and pressure cookers are in half of consumers kitchens.
Baking has become very popular, as evidenced by empty grocery shelves where baking supplies are sold. Will these bakers keep baking? Eight in 10 say yes!
Source: Food Technology, Sept. 2020
