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Department of Marketing

Category: April 2018

National Strategic Selling Institute benefit auction

By Kellie Jackson

Lights! Camera! Auction! A Night at the Hollywood Casino Join the NSSI sales students as they raise funds for student merit awards and our charity partner, Coming Together for a Cure. The 6th Annual Benefit Auction will be held on Friday, May 4th, 2018 at the K-State Alumni Center. The auction is a semi-formal affair featuring fine-dining, musical entertainment, games, and the auction services of The Canny Team of Johnson, Kansas. Continue reading “National Strategic Selling Institute benefit auction”

Sports Marketing guest speaker series continues its successful run

The inaugural MKTG630:Sports Marketing Speaker Series in the fall of 2017 drew experts in the field of sports marketing from around the Kansas State campus and from major regional sports organizations, including the Kansas City Chiefs, Oklahoma City Thunder, and Sporting Kansas City. Building upon the success of the fall 2017 semester, the instructor, Douglas Walker, associate professor in marketing, invited the speakers from those companies to present at the spring 2018 semester sports marketing class and also recruited representatives from several other sports businesses.

Continue reading “Sports Marketing guest speaker series continues its successful run”

Kansas State University to launch major in professional strategic selling in fall 2018

By Brent Fritzemeier

Beginning in the fall 2018 semester, the Kansas State University College of Business Administration will launch a major in professional strategic selling, becoming just the 19th university in the United States, and the only one in Kansas, to offer a major in sales. Continue reading “Kansas State University to launch major in professional strategic selling in fall 2018”

K-State Sales Team takes home top honors at Arizona Collegiate Sales Competition

By Brent Fritzemeier

The Kansas State University Sales Team beat out a field of seven other universities to win the University Champion award at the 2018 Arizona Collegiate Sales Competition. Hosted by Arizona State University, Feb. 23-24, in Tempe, Arizona, the competition was an invitational-only event consisting of three sales role-play scenarios.  Continue reading “K-State Sales Team takes home top honors at Arizona Collegiate Sales Competition”