The inaugural MKTG630:Sports Marketing Speaker Series in the fall of 2017 drew experts in the field of sports marketing from around the Kansas State campus and from major regional sports organizations, including the Kansas City Chiefs, Oklahoma City Thunder, and Sporting Kansas City. Building upon the success of the fall 2017 semester, the instructor, Douglas Walker, associate professor in marketing, invited the speakers from those companies to present at the spring 2018 semester sports marketing class and also recruited representatives from several other sports businesses.
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